There are many free resources available for business use and we agree many of them are super helpful. We know many of these tools are our competition and we are aware of what we are up against in the digital marketing world. However, we are confident enough in our work, experience and professional software to be able to review and offer a side-by-side comparison of the best free resources for digital marketing tools available online and let you decide.
Planoly
How we differ
We offer social media management including content creation for all major platforms, you can decide which. We get to know your business, do our research and create the perfect content to gain you new clients or re-target your current ones. We allow one free revision for all social posts, send them to you two weeks in advance for approval and even post them for you too.
Canva
How we differ
With us, your design possibilities are essentially endless, far from the limitations of a free resource. Our graphic designer has access to and can create original fonts, images, and layouts that are perfect for your vision. Custom work can become very technical, and you can quickly become out of your depth if you’re not a graphic designer. Any logos or branding we design for you will be 100% unique to your business and you will have access to the raw file.
Yoast
This free resource is a plug-in that you add to your WordPress or Shopify platform to guide you through making your written content search engine optimized. Its user-friendly functionality breaks down each step you need to complete into sections and checks them off once you have completed them.
You can have a sea of green ticks on Yoast, but it does not mean your article will be read-worthy.
If you are not a natural writer, it can be tricky to thread ‘focus keywords and phrases’ into text without it appearing obvious to the reader or without it sounding robotic.
How we differ
Yoast is a free resource because it is a basic system. Our copywriters use much more advanced software, however, we only use the software to fine-tune our work once the piece is already written. Our copywriter writes content which is naturally search engine optimised as they understand the methods the system works with.
Spin Bot
How we differ
We create blogs, content and posts that are perfectly suited to the tone of your brand and your audience. Our copywriter is able to create original, topical, written content that will catch the attention of your prospective clients.
